The Cosmopolitan of Las Vegas is known for taking every notion of what Vegas is and turning it on its head, encouraging our misfit side to fit right in. Telling us that wildcards are accepted here, daring us to be different and to expect the unexpected. It has been and will always be a place where experiencing just the right amount of wrong is the norm.
The 2022 brand campaign for The Cosmopolitan featured video and still images from famed fashion photographer, Ellen Von Unwerth. Shot entirely on property in Las Vegas, the campaign followed a youthful group of women on a girl's weekend, and the 'just the right amount of wrong' antics they get into from check-in to check-out – Including but not limited to, adding a resort team member to the fun.
:15 Social Video
Outdoor
Print
:15 Online Video_Brand_Always Talk to Strangers
:15 Online Video_Restaurant Collection_Feed Your Curiosity
Casino Marketing
On-Property Signage
